Agenda

Track

  • 08:30

    Registration starts

  • 09:30

    Alexander Van Riesen

    An introduction to the concept of B2B Online. Aleksander will explain the objectives for the day and help you get the most out of the event.
  • 10:00

    Henrik Larsson Broman

    How to create the digital B2B sales person
  • 10:20

    Inger Hansson

    How can we create a relaxed relationship with our customers
  • 10:40

    Panel and Roundtable

  • 11:40

    Panel

  • 12:00

    LUNCH

  • 13:00

    Peter Borgman

    How to decrease entry barriers regarding your online customers
  • 13:30

    To be announced

  • 13:50

    To be announced

  • 14:10

    Panel

  • 14:30

    Coffee & network

  • 15:00

    To be announced

  • 15:30

    Round up and feedback

  • 15:50

    -

  • 16:30

    Alexander Van Riesen

    Wrap up

Previous years speakers

Gather new insights about eCommerce trends, strategies and tactics for manufacturing, distribution and wholesale. Our expert speakers and key-notes aim to enlighten you and fill you with inspiration, exceling your company’s success.

Bryan Eisenberg

Keynote Speaker, & NY Times Best Selling Author

Eisenberg Holdings

Bryan Eisenberg is an internationally recognized authority and pioneer in online marketing, improving conversion rates, persuasive content and persona marketing, and helping organizations improve their customer experiences. Bryan was been recognized by eConsultancy members as one of the top 10 User Experience Gurus, by LinkedIn as a Retail Influencer and he is also an IBM Futurist, he was selected as one of the inaugural iMedia Top 25 Marketers, and a Marketing Edge Rising Star Award winner.

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Alexander van Riesen

Lecturer and commerce advisor

Avensia

Alexander van Riesen is a digital early adopter, who over the last two decades has been at the forefront of the digital transformation. He has worked with large global companies and fast-moving startups, both as founder, CEO, in various management positions and on consultancy assignments.

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Cate Trotter

Head of Trends

Insider Trends

Cate is a confident, visionary and engaging speaker on the options and trends at the cutting edge of Social Media. She has a ready grasp of the challenges experienced by a wide range of businesses. She quickly translates what can be a daunting and technical range of topics and issues into easy to understand strategies.

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Nina Wahlgren Gill

Marketing & Communication Director

Menigo

Nina have worked for over 20 years with sales, marketing and branding in an international environment, numerous years with both B2B and B2C. Her strength lies within leadership and change management, paired with a strong knowledge of brand strategy and strategic and operational marketing.

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Fredrik Strandberg

Supply Chain Manager

Stenströms

Fredrik is one of the minds behind the digitalization project that Stenströms is going through now. With more than more than 26 years of experience in the textile fashion industry Fredrik knows the business from inside out. 

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Sofia Hjorth

Director Customer Success

inRiver

After very dynamic years, working for one of the most well known IT-consultants in the end of the IT- bubble era, Sofia discovered that it came natural to her to be a part of the technical development as well as the business & marketing side of things. 
Since then she have had the privilege to work with varied projects and clients as Nikon, Vattenfall, Ikea Home Sweden, HOPE-sthlm, Bik Bok, Bonnier Bokklubbar, Home Shop, Bonnier Tidskrifter (Magazines), Egmont, Stayhard, Sony Mobile, Volvo Cars Cooperation and many more. She has got a good understanding of e-business strategy as well as business and marketing considerations to be made in any e-commerce venture.

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Alexandra Dornérus

Commerce Advisor

Avensia

Alexandra Dornérus has got experience from positions as marketing- and e-commerce manager in different B2B companies. She works as a business analyst / e-commerce consultant, focusing on work processes, business and efficiency gains. She helps companies to achieve efficiency and set work processes that enable them to reach new levels.

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Margareta Boström

Consumer Behaviour Expert & Business Developer

Jula

Margareta Boström - consumer behavior expert and business developer

She monitors, follows and analyzes with passionate interest customer behavior in a world where the conditions change. The basic driving forces remain the same while the way of expression changes. She looks for where this behavior is going and what requirements it will put on companies and brands.

Margareta explores the opportunities and challenges of today's customer journeys and finds the relevance in the relationship between customer and company.

She has a background as a lecturer in marketing on college programs for shop managers, and project managers in IT and print production.

Today, she works as a business developer and is responsible for customer research and insight work in the Jula Group.


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Amer Mohammed

Head of Digital Innovation

Stena Line

Amer works with setting up strategy, measuring efficiency, and fosters the analytical culture at Stena Line. With the digital landscape evolving so quickly, he maps digital capabilities to strategic priorities. Digital won’t get the visibility or support it needs if it’s not helping the company get where it wants to go.

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Marianne Bjarstad

Frame Consulting

With 30 years of experience from Retail, Marianne have gained expertise in all industry areas and processes. For 20 years she has led larger Nordic chains that have been successful in expansion and growth.

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Stefan Konyi

Concept Development Services

Ahlsell

Stefan has worked with business development within Facility Management for more than 10 years and now within Ahlsell for 6 years. During the last three years as responsible development services and added value, among those are the loyalty program A.Club. Prior to that he worked as sales manager for energy efficiency concepts at Ahlsell.

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